Dietary Supplements Market Share, Size, Future Demand, and Emerging Trends

These supplements come in a variety of forms such as gummies, capsules, tablets, drinks, and energy bars.

The intake of dietary supplements is rapidly increasing to cater to the requirement of herbs, minerals, amino acids, botanicals, enzymes, and other ingredients in the body. Dietary supplements are taken to overcome the deficiency of the vitamin or lower the risk of certain diseases. 

Some Interesting Statistics

• More than one-third of the American population takes supplements

• multivitamin or mineral supplements contribute to 40% of vitamin sales

• Around 30% of the elderly population aged 65 or more take 4 or more dietary supplements

These dietary supplements are taken to fulfill the requirement of essential nutrients in the body, which are usually missed out in food due to ignorance toward a balanced diet.

Browse detailed - Dietary Supplements Market Revenue Estimation and Growth Forecast Report

The rising popularity of gyms and sports complexes, led by the growing prevalence of obesity, and the increase in consumer consciousness for health contribute to the growing demand for dietary supplements.

The online distribution of the dietary supplements led by the growing opportunities in the industry boosts the sales of these products, due to easy purchase options, and no requirement to visit the physical store, and hence saves time.

The major companies operating in the industry are Amway Corp, Bayer AG, Danisco, Nu Skin Enterprises, Nutraceutics, Nestle, Carlyle Group, Pfizer Inc., and Herbalife Nutrition.

Therefore, the growing popularity of dietary supplements led by health awareness, the rising elderly population, and the prevalence of diseased caused by nutrient deficiencies contribute to sales of dietary supplements.